Fempire Diaries

Do You Buy Around the “Pink Tax”?

Do you buy around the “pink tax”?
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    Do You Buy Around the “Pink Tax”?

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      Fempire Contributor

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      Do You Buy Around the “Pink Tax”?

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      November 16, 2018

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      A+E Networks

Manufacturers’ “shrink it and pink it” practice is finally coming under fire.

The New York City Department of Consumer Affairs’ gendered pricing study, released late last year, found that products marketed to women cost more than those marketed to men a whopping 42 percent of the time, with women’s shampoo and conditioner is priced an average of 48 perfect more than men’s versions.

Just so we have this straight: we systematically get paid less, then systematically pay more. OK, moving on.

It didn’t take a study for us to notice the pricing difference in the drugstore aisle – we’ve definitely opted for men’s razors over women’s from time to time. Do you shop across the aisle for a better deal?

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