Hair's the Scoop

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Paris Hilton's latest promotional tour has me wondering if the perfume-endorsing — and formerly hair extension-hawking — heiress still has a fan base willing to splurge on her signature goods.

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Paris Hilton models an oversized updo at the 2011 American Red Cross Red Tie Affair.

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From look-at-me lipstick to a hint of gloss, scarlet fever swept the red-carpet at the 4th annual Hollywood Domino Pre-Oscar Benefit Gala.

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Hairtech International — the hair extension company that's been making headlines for their lawsuit against Paris Hilton — just increased their claim to a staggering $70 million.

Do you think the hotel heiress' endorsement is worth that much?

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Is it just me, or does Paris Hilton's hair and makeup convey "Halloween" more than "old Hollywood"?

I'm all for retro-inspired looks, but this one is a bit too literal for my liking.

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Paris Hilton tries on one of the season's top trends at the 2010 World Music Awards.

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Lydia Hearst channels Paris Hilton with short, champagne-colored curls and an over-the-top headband at the 2010 Operation Smile annual gala in NYC.

Brand

Warning: These adorable lil' hearts are likely to steal yours, too.

Striking a playful balance between style and comfort, Tip Toes cushions stick to the inside of shoes, helping to relieve pressure on the balls of your feet, stop toes from sliding forward, and prevent calluses from forming.

They're an everyday essential for boots, sandals and stilettos— just ask the lengthy list of high heel-loving stars, like Paris Hilton and Eva Longoria Parker, who buy them in bulk— with a variety of colors and patterns available to match any shoe (or mood).

Footpetals Tip Toes, $6.95/pair. Available online at Footpetals.com.

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2009 showcased a number of questionable beauty trends, with low-riding headbands, "skunk streaks" and extra-long nail extensions topping my list.

Which beauty trends would you banish for the new year?

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Seen here at Wednesday's Express "TXT L8TR" launch party, the Hilton sisters shine in smooth, sleek hairstyles, with Paris modeling her signature headband and extensions, while Nicky rocks a more casual look.