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You wouldn't think an over-the-top updo like Heidi's could work off the red carpet, but— oddly enough— it does. The volume and height call attention to her striking facial features, and the random, messy bun-like twists are perfectly on-trend.

It's not a look I'd ever care to try, but I'm also strangely attracted to it.

What do you think of Heidi's eye-catching updo?