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Fekkai to Launch Salon Color

Fri., May. 30, 2008 ,11:13 am EDT

Warning: Color chameleons beware as this post may cause
extreme excitement and/or shortness of
breath.

Frederic Fekkai is launching a collection of luxurious, professional-quality hair color kits for consumers!
Yes, you read correctly. Salon Color will be the first-ever at-home treatment to address that frustrating gap between ‘the box’ and an expensive trip to the salon.

Fekkai Salon Color will be available in twenty natural-looking hues (that cover grey), and includes a protein-rich pre-treatment, professional brush
and bowl, crème colorant, and a deep-conditioning post-treatment. You’ll also have access to toll-free call/email assistance (7 days/week), as well as
professional tips and techniques from their top colorists. It doesn’t get much better than that…

Available at Bloomingdale’s from August 2008 (SRP of
$30.00).