Source: Brand

Even though the state of today's economy is less than ideal, your tresses should never feel (or show!) the drought. Thankfully, full and fabulous hair is just as achievable with drugstore deals as it is at prestige prices, and this new collection of shampoos and conditioners from L’Oréal Paris proves just that.

Formulated under the guidance of superstylists Garren, Christophe Robin and Orlando Pita, these products aim to provide the customized level of care that usually comes with a salon brand. Sound familiar? Well, the major difference is that these products actually deliver on their claims. I've now tried an assortment of Vive Pro Shampoos and Conditioners, and they're each amazing in their own right. From the first rinse & repeat, there's been (and continues to be) a noticeable difference in my hair's texture, body and brilliance. I'm in love.

L’Oréal Paris VIVE Pro Treatments, $4.99. Available at drugstores nationwide; Visit www.VivePro.com for additional details.