A (Re)touch-y Subject
Dove's "Campaign for Real Beauty" was knocked from its soapbox earlier this week when a celebrity photo retoucher was mistakenly quoted as saying he had a heavy hand in the print images. The Photoshop knight, Paul Dangin, was quoted in The New Yorker saying: "Do you know how much retouching was on [the Dove ad campaign]? But it was great to do, a challenge, to keep everyone's skin and faces showing the mileage but not looking unattractive." Media outlets pointed the "hypocrite" finger at Dove, whose entire campaign celebrated the average woman's female form — specifically, without fancy touch-ups. The company released a statement saying it did not hire Dangin for the job; he confirmed, saying the reporter minced his words. He had actually performed lighting enhancements on Dove's subsequent campaign, "Pro-Age." Do you believe them? Do you think that the widespread use of retouching has skewed our perception of our bodies?
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